About the Workshop

It’s no secret that customers want products to remain “fresh” and companies need to ensure that they’re always finding way to add value — all while growing revenue, profit, and market share. These market dynamics necessitate a diligent approach to the management of existing products.

To do this, product managers and their teams rely on a continuous stream of data, and a cohesive approach to the ongoing analysis of that data so that product investment decisions can be more finely focused – so that revenue, profit, and share continue to grow.

Sequent’s Product Life Cycle Optimization Workshop holds your key to the future. In two-days, your product teams will learn how to examine their product’s business and market performance and identify opportunities to fine-tune their product’s business and contribution to the firm… at the speed of the market!

This workshop is delivered in as a 2-day onsite workshop with the option to add our 6-8 week outcome-driven action learning program.


In this Workshop, Success is Achieved With:

  • A designated, empowered product team
  • Financial, market, and operational data
  • Information about the company strategy

Sequent’s Product Life Cycle Optimization Workshop holds your key to the future!

Key Benefits

  • Helps product managers and their teams to understand what’s required to “optimize the business” of their products as they move through chosen markets
  • Provides participants with perspectives and language to understand the business performance of current products – to communicate what’s learned – and to solve complex problems
  • Enables analyses from a data-driven fact base from which better business decisions can be made
  • Inspires a strategic-thinking mindset and to product managers and their teams to cultivate the needed strategic intuition to vigorously compete in chosen markets

Workshop Delivery Options

  • 2-day on-site workshop
  • Optional: Add-on our 6-week outcome-driven action learning program to help with the transformational application of this workshop

On-Site Delivery

Most product managers and their teams find value in face-to-face facilitated training. Sequent’s onsite workshops provide a unique experience through its team-based approach to action learning.  These facilitated programs follow a “tell-show-do” model; to explain concepts, demonstrate the application, and allow people to apply.

Sequent works with your company to review content, determine areas of customization, organization of teams, and arrangements for workshops for a truly bespoke experience.

Did you know that this class is also available 
in other formats?

Fill Out the Form Below
& We’ll Be in Touch