Steven Haines
How Product Managers Get Promoted in 2024
A Pathway to Your Next Product Management Promotion Several years ago, I visited a college campus during freshman orientation. I recall the speaker telling the incoming students about the great opportunities…
Enough Already! It’s Time to Focus on Your Product Management Professional Development
You’ve been working at home, you miss your team. You’re “zoomed out.” Have you been paying attention to your professional development as a product manager? Regardless of your situation, whether you’re…
Why Product Management Matters: Thoughts on Product Management Excellence
I’ve provided this post to offer a brief glimpse into my new book, Leading Product Management: How to Create a High-Performance Product Management Organization. If you’d like to review the introductory…
The 7 “T’s” of Product-Led Transformation
Transformation is a word that isn’t commonly favored by the Product community because Transformation Programs rarely allow Product Teams to autonomously decide how they’ll achieve their mission. However…
Best-in-Class Product Management Framework: The Product Management Life Cycle Model
The first and second editions of The Product Manager’s Desk Reference have been a faithful companion to tens of thousands of product managers around the world. I’ve refreshed the book and introduced…
3 Attributes That Make A ‘Great’ Product Manager
What makes a GREAT Product Manager as opposed to GOOD? In Jim Collins noted book, “Good to Great,” he pointed out some of the key characteristics that separate good companies from great, high-performing…
Using 17 Golden Rules to Achieve Product Management Success
If there’s anything I care deeply about, is to help product managers be as successful as they can. Whether you’re an aspiring product manager, a newer product manager, or someone who might need a quick…
Best-Selling Product Management Book Updated With Post-Covid Business Landscape In Mind
The Product Manager’s Desk Reference has been updated for a post-Covid world while providing a reliable resource for product managers to excel in their role. NEW YORK, NY, USA, May 6, 2021 / — Steven…
Customer Centricity: The Next Frontier [Webinar & Template]
No customers. No business. Simple. Right? Try this. Ask any product manager in your (B2B) company about the amount of time they spend with customers. Better yet, ask anyone in your engineering group to…
Want a Successful Product? Start With A Vision
Want a Successful Product? Start With A Vision Your success as a product manager is pinned directly to the positive contributions to the firm’s bottom line. That means, your product’s business needs…
How to Develop a Great Customer Value Proposition
Why Customer Value Propositions are Important Product Managers must know the importance of a great customer value proposition. As we know, one of the most significant determinants of the potential success…
Create a Future-Proof Company by Optimizing the “Function” of Product Management
Create a Future-Proof Company by Optimizing the “Function of Product Management” with Sequent’s New Online Self-Paced Workshop: Implementing and Managing Product Management Managers of product managers…
How to Make More Money for Your Company As A Product Manager
The demand for new products and disruptive innovations echoes like a drumbeat through the halls of major corporations around the world. Leaders hunt for sparks from product people and others as they recall…
Q&A with Sequent Learning Networks CEO Steven Haines Webinar Walk a Mile in Your Customer’s Shoes
As a sponsor of Product Management Today, Revulytics welcomed Steven Haines into their webinar series. In this blog post, Revulytics has highlighted some of the insights from Steven’s webinar, “Walk A…
Fundamentals of Product Management – For the Last Time
Fundamentals of Product Management – For the Last Time. People often ask me why I write books and articles about product management. Sometimes I write as an outgrowth of my benchmark research with…