Articles

How Product Managers Get Promoted in 2024

A Pathway to Your Next Product Management Promotion Several years ago, I visited a college campus during freshman orientation. I recall the speaker telling the incoming students about the great opportunities…

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Articles

Enough Already! It’s Time to Focus on Your Product Management Professional Development

You’ve been working at home, you miss your team. You’re “zoomed out.” Have you been paying attention to your professional development as a product manager? Regardless of your situation, whether you’re…

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Articles

Why Product Management Matters: Thoughts on Product Management Excellence

I’ve provided this post to offer a brief glimpse into my new book, Leading Product Management: How to Create a High-Performance Product Management Organization. If you’d like to review the introductory…

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Articles

The 7 “T’s” of Product-Led Transformation

Transformation is a word that isn’t commonly favored by the Product community because Transformation Programs rarely allow Product Teams to autonomously decide how they’ll achieve their mission. However…

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Articles

Best-in-Class Product Management Framework: The Product Management Life Cycle Model

  The first and second editions of The Product Manager’s Desk Reference have been a faithful companion to tens of thousands of product managers around the world. I’ve refreshed the book and introduced…

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Articles

3 Attributes That Make A ‘Great’ Product Manager

What makes a GREAT Product Manager as opposed to GOOD? In Jim Collins noted book, “Good to Great,” he pointed out some of the key characteristics that separate good companies from great, high-performing…

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Articles

Using 17 Golden Rules to Achieve Product Management Success

If there’s anything I care deeply about, is to help product managers be as successful as they can. Whether you’re an aspiring product manager, a newer product manager, or someone who might need a quick…

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Press Release

Best-Selling Product Management Book Updated With Post-Covid Business Landscape In Mind

The Product Manager’s Desk Reference has been updated for a post-Covid world while providing a reliable resource for product managers to excel in their role. NEW YORK, NY, USA, May 6, 2021 / — Steven…

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Articles

Customer Centricity: The Next Frontier [Webinar & Template]

No customers. No business. Simple. Right? Try this. Ask any product manager in your (B2B) company about the amount of time they spend with customers. Better yet, ask anyone in your engineering group to…

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Articles

Want a Successful Product? Start With A Vision

Want a Successful Product? Start With A Vision Your success as a product manager is pinned directly to the positive contributions to the firm’s bottom line. That means, your product’s business needs…

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Articles

How to Develop a Great Customer Value Proposition

Why Customer Value Propositions are Important Product Managers must know the importance of a great customer value proposition. As we know, one of the most significant determinants of the potential success…

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Articles

Create a Future-Proof Company by Optimizing the “Function” of Product Management

Create a Future-Proof Company by Optimizing the “Function of Product Management” with Sequent’s New Online Self-Paced Workshop: Implementing and Managing Product Management   Managers of product managers…

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Articles

How to Make More Money for Your Company As A Product Manager

The demand for new products and disruptive innovations echoes like a drumbeat through the halls of major corporations around the world. Leaders hunt for sparks from product people and others as they recall…

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Articles

Q&A with Sequent Learning Networks CEO Steven Haines Webinar Walk a Mile in Your Customer’s Shoes

As a sponsor of Product Management Today, Revulytics welcomed Steven Haines into their webinar series. In this blog post, Revulytics has highlighted some of the insights from Steven’s webinar, “Walk A…

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Articles

Fundamentals of Product Management – For the Last Time

Fundamentals of Product Management – For the Last Time. People often ask me why I write books and articles about product management.  Sometimes I write as an outgrowth of my benchmark research with…

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