Sequent Learning
10 Books All Product Managers Should Have On Their Desk
Product Managers and product leaders continually search for engaging resources to contribute to their knowledge and effectiveness. After all, who doesn’t want to be successful in their careers? To…
Nothing Works (And How Product Managers Can Fix That)
Nothing works. In today’s highly technical, highly overcomplicated, highly automated world, it may be too much to ask that things actually work the way you expect them to. We have to admit, every once…
Why Your Product Management Strategy Process Doesn’t Work (A 3-Part Series)
Many product and business managers in the corporate world can relate to that dreaded time of year, usually sometime between March and May, that is lovingly referred to as “strat plan.” It’s usually…
The Pros and Cons of Case Studies
When Sequent delivers workshops, they tend to draw upon a lot of personal observation, insight, and experience, and we encourage others to do the same. Part of this body of knowledge will include case…
Product Management Strategy or Tactic?
During the deliver of one of our Product Strategy workshops during a recent quarterfinal rounds of the World Cup, some of the participants got into a heated debate regarding a match between Netherlands-Costa…
Product Management vs. Product Marketing
There are many schools of thought as to how companies should organize themselves to most effectively manage a product’s life cycle. At Sequent, we clearly have a position on this: A product manager…