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The Product Launch Plan template is essentially a project plan that helps the product team identify the critical resources, activities, and timing required to carry out a product launch. It evolves from the early phases of New Product Planning and should be ‘just about’ final when the product investment (or the product ‘project’ investment) is authorized.
This template provides you with a context for planning and carrying out a product launch. Unlike other templates in this category, this template focuses on two dimensions: planning for the product launch and carrying out the product launch (executing).
This template is discussed in depth in our Product Management Essentials Workshop.
We make it easy for your team to take their learning back to the office with product management and product strategy templates that are based on our frameworks, books, and workshops. Our templates and tool kits are also included in our corresponding product management and product training programs. They are included in our product management workshops.