Articles

Is Digital Transformation Wasting Your Budget?

The amount of money invested in “Transformation Programs” is staggering. In the past 20 years, we have seen Digital and Agile Transformation Programs grow and swell to $1.3 trillion dollars in 2020…

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Articles

Leveraging Disruptive Thinking to Drive Innovation

Life as a Product Manager It’s time to think about the unthinkable. To differentiate yourself and your business or product, you must build innovative and disruptive thinking techniques into your daily…

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Articles

10 Books All Product Managers Should Have On Their Desk

Product Management Books & Resources Product Managers and product leaders continually search for engaging resources to contribute to their knowledge and effectiveness. After all, who doesn’t want to…

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Podcasts

How To Influence Product Teams with Karl Sluis – Masters of Product Management

Whether you’re on the road or away from your desk, you’ll want to stay connected with innovative ideas from Sequent. Our Masters of Product Management podcast provides listeners with engaging topics…

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Podcasts

Adapting to Agile with John Feeley – Masters of Product Management

Whether you’re on the road or away from your desk, you’ll want to stay connected with innovative ideas from Sequent. Our Masters of Product Management podcast provides listeners with engaging topics…

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Podcasts

How to Interview Customers with Teresa Torres – Masters of Product Management

Whether you’re on the road or away from your desk, you’ll want to stay connected with innovative ideas from Sequent. Our Masters of Product Management podcast provides listeners with engaging topics…

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Articles

Product Manager Predictions 2019 – Cloudy with a Chance for Greatness

It’s late December and I’m on a tear with writing, teaching, and speaking around the globe. Business is booming and demand for world-class product management training is growing – and with good reason…

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Articles

Fixing Critical Errors for Product Managers

Nothing works. In today’s highly technical, highly overcomplicated, highly automated world, it may be too much to ask that things actually work the way you expect them to. We have to admit, every once…

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Articles

Why Your Product Management Strategy Process Doesn’t Work (A 3-Part Series)

Many product and business managers in the corporate world can relate to that dreaded time of year, usually sometime between March and May, that is lovingly referred to as “strat plan.” It’s usually…

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Articles

The Pros and Cons of Case Studies

Developing Case Studies for Product Managers When Sequent delivers workshops, they tend to draw upon a lot of personal observation, insight, and experience, and we encourage others to do the same. Part…

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Articles

Product Management Strategy or Tactic?

During the deliver of one of our Product Strategy workshops during a recent quarterfinal rounds of the World Cup, some of the participants got into a heated debate regarding a match between Netherlands-Costa…

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Articles

Product Management vs. Product Marketing

There are many schools of thought as to how companies should organize themselves to most effectively manage a product’s life cycle. At Sequent, we clearly have a position on this: A product manager…

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Articles

Product Managers: It’s Time To Take Action!

Over the past 15-20 years, this once mysterious thing that we call Product Management has really come into its own. What once was a somewhat obscure, inconsistently applied, and often misunderstood function…

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